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For how long? What moves, entrepreneurial traits, or tactics have made the biggest difference in their startups being flops or top performers? Five Questions to Ask Before You Invest Whether you’re a first-time investor or have been investing for many years, there are some basic questions you should always ask before you commit your hard-earned money to an investment. Are the services bundled or can I select among them? What percentage of customers stop using your product? Before you invest in any penny stock, call the investor relations contact at the company. However, asking questions, and good questions says a lot about you too. How does this compare to the industry average? They may have really bad term sheets that no one accepts. Make the ask. Don’t leave this meeting without a lead on another investor or source of funding. Under what circumstances has the firm been disengaged? Tell me about yourself. This will give you an idea if they are meeting with you to invest or if they are fundraising and looking to use you as leverage during their fundraising efforts to show their own investors their pipeline of deal flow. What are the key assumptions underlying your projections? Ask your potential investors what they expect and what they plan to do to increase the value of your company. Where do you see this company in a year? 3. Most recently, I built and exited CoFoundersLab which is one of the largest communities of founders online. I am an active speaker and have given guest lectures at the Wharton School of Business, Columbia Business School, and at NYU Stern School of Business. This is especially true when it comes to investing success.Here are the five questions successful investors ask … Of that, what is your company’s market share? Are You Willing to Lead a Financing Round? 18) How Much Have you Raised of Your Current Fund? Investor relations requires a strong understanding of the language and terms used on Wall Street, the questions analysts ask, and the storylines that attract the attention of investors. The impetus to change doesn’t have to come from investors only. How Do You Choose Your Investments? Is there an existing board or advisors? What future equity or debt financing will be necessary? 20) Could you introduce me to an entrepreneur of your portfolio that failed? Their nephew or someone else internally? During Tesla’s upcoming Q4 and Full Year 2018 earnings call this Wednesday at 2:30 p.m. PT (5:30 p.m. Investor Tip. How does that compare to three years ago? Summary of Questions the Best Investors Ask . Raising money is far more about the added value you can get with these people on your team and with a vested interest in your success than the funding itself. How many of your employees have been with the company for less than two years? Prior to CoFoundersLab, I worked as a lawyer at King & Spalding where I was involved in one of the biggest investment arbitration cases in history ($113 billion at stake). Get a figure and keep the ball moving in the right direction. Who handles accounting? It is used as an ice breaker, gets you talking about something comfortable, but you need to have something prepared for a response. There are six questions that investors will ask about you and your market opportunity before making an investment decision. Top 10 investor relations interview questions with answers In this file, you can ref interview materials for investor relations such as, investor relations situational interview, investor relations behavioral interview, investor relations phone interview, investor relations interview thank you letter, investor relations interview tips … How are shares split? What Are Your Terms? You do want a good amount of interaction. By Springboard Enterprises @SpringboardEnt. If it’s not a fit, who do they think would be the right fit. 4. Getty Images. What would they say about your product? 5) How Many Follow Up Investments Have You Made? 19) How Much Do You Reserve For Follow On Rounds? Thiel was the first angel investor in Facebook with a $500K check that turned into more than $1 billion in cash. Opinions expressed by Forbes Contributors are their own. Questions an Investor Should Ask . However, there are a number of things that every investor must understand before completing diligence and arriving at an investment decision. 2. What are the primary sales drivers for this company? At every stage you are going to need a lead investor. 2) What Percentage of Your Term Sheets Turn into Checks? The second is being able to ask the entrepreneur how the investor behaved during tough times. What are the biggest risks and threats to the company? With a foreword by ‘Shark Tank‘ star Barbara Corcoran, and published by John Wiley &…. Here are the, For a winning deck, take a look at the pitch deck template created by Silicon Valley legend, Peter Thiel (, ) that I recently covered. Questions to Ask as an Investor. The first thing is that you will show a high level of sophistication towards the VC. 10) What Do You Expect This Investment to do for Your Portfolio? 13) What’s the First Thing You’d Want Us to Do After Closing? Even more important than landing a big check or big name investor is making sure you are choosing the right investor for you venture, at this stage, and for where you want to go next. © 2020 Forbes Media LLC. You’ll set up more favorable negotiations. Every investor is a little different. Get a head start and clear expectation of what they are thinking you should do, and they would like to do with your company. Why did you decide to (some marketing, product, or financial decision in the pitch)? Or they may be so inefficient and tough in the process founders end up going elsewhere for their capital. Ideally, people investing for retirement always should have been able to feel confident that their financial advisors were giving them unbiased advice and recommending what was best for them. How much of a stock option pool is being set aside for employees? Look for a firm with deep experience across the board , not just one side of the Street. Or turn them down. To get the best in your corner (and their money), as well as kicking off the relationship right, here’s the top questions entrepreneurs should be asking investors. Who is their fantasy board lineup? 1) What Percentage of Your Meetings Lead to Term Sheets?